The rise of Bilbo Roberts

More on Dan "Bilbo Baggins" Roberts, the Guardian business supremo who has never been accused of not taking himself seriously enough.
Baggins has started a new blog -- "Dan Roberts on Business" -- to which he gives prominence on the Guardian website.
Early efforts suggest he may need to have a sense of humour transplant. Sadly, not many folk at the Guardian have that much to spare these days....