Tuesday, 29 June 2010

Knowing FA about the FA

More on Virgin Atlantic and its puzzling efforts to suck up to the England football team.
After being kept waiting with other England fans flying home from Johannesburg as the airline prioritised the players' charter flight (see below), my eye's caught by Virgin's woeful effort to ingratiate itself with the team's supporters.
One of the onboard telly channels is currently showing the 1966 World Cup final and the inflight magazine's teaser to potential viewers drones: "All together now: 'Some of the crowd on the pitch. They think it's all over...'."
Oh dear. That's England's most famous footballing quote and Virgin's marketing amateurs can't even get that right. Such perfect partners for the FA.

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