Tuesday, 7 December 2010

The future's not Orange

Mobile phone group Orange is spending a fortune trumpeting its new iPad offer, but sadly it seems to have got over excited and rushed the promotion out. The Apple gizmo is arriving with punters nicely enough, but then start the problems.
Users are asked to register the gadget's SIM card either online ("Sorry. We're having some technical problems processing your activation") or by phone (a message tells callers how serious they are about customer service, before cutting them off).
A call to the usual Orange help desk will then glean an alternative number to call. The result? Another recorded message telling frustrated users that "due to unforeseen circumstances" the office is now closed.
Still, once that's all done, you can find somebody to register the SIM and you're (almost) ready to go. All you need to do is insert the SIM by following the instructions in the handy booklet, telling you to "use the SIM eject tool to access the SIM tray". Sadly, Orange has forgotten to include one of those. Just brilliant!

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